In class today I was shown the “Carlsberg Biker Prank”. ( http://www.youtube.com/watch?v=Aq9xKY_itMw )
Carlsberg did Two things in this Prank/Commercial. They advertised their Beer as well as brought across a message, that was “Don’t judge a book by its cover”.
The Production Company which Produced this Commercial did a FANTASTIC job. They captured nothing but the best Camera Angles showing whats going on & peoples reactions. The Audio was phenomenal, able to capture the couples Whispers, and the Lighting was perfect, being able to see the whole movie theatre full of Bikers and facial expressions.
I really liked the overall message and Production of this short. I advise you to check it out, it may change your view on a few things.
Carlsberg Biker Commercial/Prank – http://www.youtube.com/watch?v=Aq9xKY_itMw